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Whether they feel pressured to or not, most women who have just given birth eventually look for ways to get their pre-baby body back. Tapping into this market of fitness enthusiasts, Bugaboo suggests that one get return to her pre-baby self by jogging with their little ones. But moms aren’t so thrilled about the ad, which features a bikini-clad model running while pushing her baby in a stroller … “See how model and mum Ymre Stiekema stays fit and healthy with the Bugaboo Runner,” the company posted on their Facebook page last week.  Stiekema is wearing tiny black bikini bottoms, as you can see. Not only that, rather than donning a sports bra like most women, she is running in a black and white bikini top. Her abs remind everyone that genetics are a b!tch, and new mommies are speaking out against the ad on the company’s Facebook page. “Seriously why in the world would she be running in this? Horrible promotion!! Not gonna lie she’s one fit mama but really?!!!” one commenter said.  A second stated, “I hope she’s running to mcdonalds.” “I’d rather not look like that! Far too skinny. I’m no model but that’s not a great picture to show new mums. I like a real woman with wobbly bits!” Other women found the photo to be more humorous than anything. “Are you kidding me? Who goes running like that? Haha.” Another joked, “So thaaaat’s what I have been doing wrong… I need to jog with my baby in a Bugaboo to get my beach body back.” Not all of the mommies thought the ad was ridiculous though. Some even praised it. “Fabulous idea but I bet the bugaboo is also a fabulous price that the majority of us women on maternity just cannot afford,” one commented. (Bugaboo strollers range from $649-$1,765). Another woman added, “Hello she is not gonna run like this with a make up and fab looking hair! Perfectly shot picture! She is one hot mama!” “Stop being jealous and move! Simples!”

Read the original:
Stroller Ad Features Bikini-Clad Model, Moms P*ssed!