iluvlola Keri Lynn Hilson, popularly known as Keri Hilson, is the freshest and newest face for Avon. The brand believed in the songwriter-singer taking over for Jennifer Hudson as the product endorser as the latter has been with the company since 2007. According to the executive director of Avon North America Beauty Lily DeStefano, “We had a great partnership with Jennifer Hudson, and we found that so powerful that, in the same spirit, we wanted to take it a step further. Keri just brings a youth and vitality to our brand. I think that she’s just the perfect transition.” 27-year-old Grammy nominee Hilson also feels the partnership with Avon made sense. “I love fragrance. I love beauty. I love to teach women that they should feel confident and feel good about themselves for themselves”. Keri Hilson Is The Freshest And Newest Face For Avon is a post from: Daily World Buzz Continue reading
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