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Britney Spears’ Femme Fatale Twitter Trend Keeps Rolling

Title of pop star’s March 29 release is #10 longest-running trend on social-networking site. By Nuzhat Naoreen Britney Spears’ Femme Fatale Photo: Jive Britney Spears ‘ upcoming album, Femme Fatale, doesn’t hit shelves until March 29, but it’s already breaking records. The title, which has been trending worldwide on Twitter since Spears first announced it exactly a week ago, just nabbed the #10 spot on a list of the longest running Twitter trends gathered by Twend.It , a site that tracks topics on the social-networking site. “Can’t believe Femme Fatale has been trending 6 days. You guys are my motivation every single day. I love u all!” Spears wrote Tuesday on Twitter , where she has more than 6.8 million followers; she also included a link to the official announcement on her site . The top 10 list uses Twitter’s algorithms to tally the number of times a topic has trended since May 2010, when Twend.It was founded. “It’s culturally important,” said Nick DiFilippo, co-founder of Twend.it, who added that the popularity of entertainment topics on Twitter validates the notion that social-networking is an effective advertising tool that allows artists to reach their fans more directly. “They are finding a way to connect with their fanbase.” The ranking puts Spears in good company: Femme Fatale, the only music-related Twitter trend to break the top 10, joins “Inception,” which is holding strong at #1 after trending for a total of 39 days. “Inception” was one of 2010’s biggest box-office hits , grossing nearly $292 million domestically. Of course, success on Twitter doesn’t always lead to great sales. Other pop culture strongholds on the list include the movies “Last Airbender” at #9, and “Scott Pilgrim,” positioned at #5. Both films disappointed at the box office. Also noticeably absent from the list are Justin Bieber and Lady Gaga, both of whom were among the top five most-tweeted-about people in 2010. So while Bieber and Gaga each have strong followings on Twitter, Twend.it’s DiFilippo doesn’t think Spears is in danger of being pushed out of the top 10. In fact, he predicts Femme Fatale will quickly move up on the list. “The way these trends go is once they hit momentum it gets hard to stop them,” he said. “Something like an album releasing, especially by one of the biggest pop artists around, it’s going to have some momentum, so I do predict it’s going to go a bit higher. I could see it going up to the sixth, fifth place at least.” While the album doesn’t come out until next month, Britney fans have plenty to look forward to: The pop star has been tweeting daily teasers to her upcoming video for “Hold It Against Me,” which premieres on MTV on February 17 at 9:56 p.m. ET. Related Videos Britney Spears Set To Reveal ‘Hold It Against Me’ Video Reactions To Britney’s ‘Hold It Against Me’ Related Artists Britney Spears

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Britney Spears’ Femme Fatale Twitter Trend Keeps Rolling

‘True Blood,’ ‘Glee’ Among GLAAD Awards Nominees

‘Burlesque,’ ‘Easy A,’ also score noms for the annual event. By Jocelyn Vena Anna Paquin and Stephen Moyer in “True Blood” Photo: HBO The Gay & Lesbian Alliance Against Defamation released the nominations for its 22nd annual GLAAD Media Awards on Thursday (January 20). Television shows such as “Glee” and “True Blood” are in the running to win honors, as are films like “Burlesque” and “Easy A.” The GLAAD awards, which honor “outstanding images of the LGBT community” in the world of media, will be celebrated at three ceremonies — in New York on March 19, in Los Angeles on April 16 and in San Francisco on May 14. “This year’s nominees represent some of the images and stories at the root of the growing acceptance of our community and support for our equality,” GLAAD president Jarrett Barrios said in a statement. “They also have created a benchmark for inclusion of our community that other media outlets should look to. As GLAAD celebrates 25 years of working with the media, we are proud to recognize this year’s nominees and we challenge the industry to share more stories that reflect the diversity of our community and the challenges that gay and transgender people face.” “Glee” is nominated for Outstanding Comedy Series, along with “Greek,” “Modern Family,” “Nurse Jackie,” and “United States of Tara.” Meanwhile, “True Blood” is up for Outstanding Drama Series, as are “Brothers & Sisters,” “Degrassi,” “Grey’s Anatomy,” and “Pretty Little Liars.” “Burlesque,” “Easy A,” “The Girl Who Played With Fire,” “The Kids Are All Right” and “Scott Pilgrim vs. the World” are all vying for the Outstanding Film, Wide Release honor. This year’s Outstanding Music Artist nominees are Antony and the Johnsons, Big Freedia, Chely Wright, Kele Okereke and Scissor Sisters. For a complete list of nominees, check out GLAAD’s official website . Which nominees do you want to see win GLAAD trophies this year? Tell us in the comments. Related Videos Musical ‘Glee-Caps’ Of Season Two

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‘True Blood,’ ‘Glee’ Among GLAAD Awards Nominees

My Favorite Movies of 2010

I was hesitant to make a top 10 movie list this year because, really, who cares what I have to say? But then I started thinking, Yeah… who cares what I have to say? Without the title of “movie critic,” I can just choose whatever movies I want — the ones that I truly enjoyed the most — as opposed to movies that I know are technically great or that any film fan should definitely see, but may not be as emotionally pleasing to my Big 12-school-educated mind. I know that a “favorite movie list” from an Internet writer my age is supposed to include Inception and Scott Pilgrim vs. The World , it’s almost blasphemy for it not to, but mine doesn’t.

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My Favorite Movies of 2010

Gift Guide: Scott Pilgrim’s Precious Little Holiday Treat

Judging from the paltry box office performance of Edgar Wright’s sure-to-be cult classic Scott Pilgrim vs. The World , the fan base for the original graphic novel series isn’t as big as Universal executives were hoping. That’s too bad really; not because it was part of the reason why Wright’s film fizzled at the box office, but because it means there are too many people walking around without an in-depth knowledge of Bryan Lee O’M alley’s casual brilliance.

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Gift Guide: Scott Pilgrim’s Precious Little Holiday Treat

‘Scott Pilgrim’: Inside The Creation Of The Six Fights

Visual-effects supervisor Frazer Churchill gives us behind-the-scenes scoop on the technology used in the film. By Eric Ditzian Mark Webber and Michael Cera in “Scott Pilgrim vs. The World” Photo: Universal Pictures “It was all pretty tricky.” That’s how “Scott Pilgrim vs. the World” visual-effects supervisor Frazer Churchill describes the film’s imitable look — part manga, part 16-bit video game, exploding on every frame with bright colors and pulsing graphics. That’s also a crazy understatement. Each of the film’s fight scenes offers a master class in the very latest in moviemaking technology, from the use of cutting-edge CG software to on-the-ground practical effects work. “Tricky” is putting it lightly. It was damn hard work, and although “Scott Pilgrim” performed disappointingly at the box office this weekend — opening to just $10.5 million in ticket sales — what director Edgar Wright and his team managed to pull off on the screen is deserving of wide acclaim. Last week, Churchill called up MTV News to chat about the film’s six fight scenes — each one a battle as Scott (Michael Cera) attempts to defeat the evil exes of his true love, Ramona Flowers (Mary Elizabeth Winstead) — and reveal the secrets about each one’s creation (Beware of spoilers below). First Fight: Matthew Patel Of the six fights, this one was the most challenging. It begins when Pilgrim’s band is playing a concert only to be interrupted by a very angry and acrobatic Patel. From a technical standpoint, the difficulty came from merging so many elements: kung fu choreography, a CG Bollywood dance routine, women hurling fireballs and more. “It’s the most piecemeal in its construction,” Churchill said. “Lots of blue-screen photography, matte painting, stunt work and CG. When Scott jumps off the stage into that manga-esque vortex, that’s made up of motion picture photography done on-set, digital still photography, and graphics and speed lines drawn by hand from what Edgar’s brother, Oscar Wright, who was the concept designer, gave us. I shot with the second unit DP for an entire day just to get the scrolling backgrounds.” “When you put it together, you have these very high-tech images with a very low-fi feel, which is part of the appeal of ‘Scott Pilgrim’ and its camp, manga, 16-bit feel,” he explained. Second Fight: Lucas Lee Throughout the shoot, Wright placed an emphasis on stage craft, always wanting there to be a physical manifestation of an effect that would be added in post-production. Perhaps at no time did that emphasis become more intricate than during Pilgrim’s battle with Lee (Chris Evans). “That was such a complex set of challenges,” Churchill said. “We were shooting with actors and a lot of stunt performers. We shot a lot of high-speed stuff in front of a blue screen. Whenever the image flashes in the finished shots — every punch, sword clash or something — those were actually flashes that we had on-set with photo flashbulbs. We got through over 7,000 bulbs — you can only use them once — and then we add our own flash with CG. When someone dies and bursts into coins, we’d empty buckets of silver Mylar so the actors had something to react to. You get that marriage of digital and physical effects.” Third Fight: Todd Ingram Todd (Brandon Routh) is a rival musician whose superpowers emanate from his vegan diet. In the graphic novels on which the film is based, those powers are represented by just a series of rings. That sort of simplicity wouldn’t work for the movie. “We needed something more sophisticated,” Churchill explained. “Our reference for it was that old logo for RKO Pictures with the radio transmitter. We made the rings feel uneven and have these optical aberrations with color bursts.” “There’s also this complicated shot where Scott gets thrown through a brick wall,” he continued. “One pass is shot with a camera close to Todd and then the action is shot again with a wide shot, so that when Scott is thrown and the shot snaps back from tight to wide, that’s actually a morph from two different camera positions. Michael is there on a rig being thrown across the room, and then we take over with a digital version of Michael to go through the pre-made hole in the wall, and then there’s a stunt person on a rig flying through the wall, and we add digital debris.” Fourth Fight: Roxy Richter Roxy (Mae Whitman) is a ninja capable of disappearing into thin air. The trick for Wright and Churchill was to make those disappearances visually compelling. “When she disappears, we bring in a blue screen so then we can erase her in the shot,” Churchill said. “We add in black CG smoke and we also wanted something more, so there’s white smoke too, which was a practical effect that we did on-set, as well as those flashbulbs. Plus we did a lot of lens flares and movement graphics. We spent a whole day just flashing different lights at the camera so we’d have a lot of stuff to work with.” For her fight scene, Whitman didn’t have to mess around with any dangerous weaponry. “She’s actually fighting with a pink ribbon,” Churchill said. “She learned to ribbon dance. Then we replaced the ribbon with a CG razor belt.” Fifth Fight: Kyle and Ken Katayanagi The fifth fight again takes place during a concert, as Scott’s band and the Katayanagi twins battle with their music: Sound waves cause physical destruction and giant monsters eventually appear to help in the fight. To get those effects right, filmmakers actually had to create an entirely new computer program. “Wherever the band plays, there’s visualized music. We wanted that to feel like it was happening in time to the music,” Churchill explained. “Our CG supervisor, Andrew Whitehurst, wrote this piece of software that we called the Wave Form Generator. Nigel Godrich, the music supervisor, would break down the tracks into their separate components, give us the rhythm, the base, the drums, the vocals, and we would use them to drive the animation. The software would convert these sound stems into animation data, so when the band is playing, the graphics and the dragons are moving in time with the music.” “For the dragons, I had these weather balloons on-set so that people would have something to react to,” he added.” I’d raise them up however high they needed to be. Whenever we did the fights, we’d have music playing back on-set. It was like a music video.” Sixth Fight: Gideon Gordon Graves This climactic fight, which takes place in a nightclub with a “Super Mario Brother”-style brick pyramid in the middle, was an exhausting affair. “Oh my god — we were on that pyramid for weeks,” Churchill said. “The heat rises. It was intense. Again we had physical manifestations of the digital effects — a lot of photo flashes, and Scott’s sword had red LEDs and we added flames and the sword. All the stuff that looked like manga was shot on a blue screen. There was a ton of choreography and stunt work. There are just all these additional layers of craziness.” The fight ends with Scott triumphant and Gideon flickering as if caught in some kind of computer glitch. While Wright storyboarded each scene well in advance, this flickering effect was something he came up with in the editing room. “That wasn’t planned. That came up in post,” Churchill said. “When Edgar was cutting the scene, he wanted a suitable end for Gideon. He came up with this idea of him glitching and malfunctioning. He’s breaking down.” “The thing about the film is each fight is completely different,” he continued. “It’s not like you establish one thing and then you redo it over and over. Each fight required us to create a whole new set design, a whole new look, a whole new way of doing things.” Check out everything we’ve got on “Scott Pilgrim vs. the World.” For breaking news and previews of the latest comic book movies — updated around the clock — visit SplashPage.MTV.com . Related Videos MTV Rough Cut: ‘Scott Pilgrim Vs. The World’ ‘Scott Pilgrim Vs. The World’ Clips ‘Scott Pilgrim’ Takes Over The World Related Photos ‘Scott Pilgrim Vs. The World’

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‘Scott Pilgrim’: Inside The Creation Of The Six Fights

‘Expendables’ Takes Top Box Office Spot

The action flick is expected to rake in a weekend total of $35 million. By Mawuse Ziegbe Dolph Lundgren and Sylvester Stallone in “The Expendables” Photo: Millennium Films The Box-Office Top Five #1 “The Expendables” ($11.9 million) #2 “Eat Pray Love” ($8.2 million) #3 “The Other Guys” ($6.8 million) #4 “Inception” ($ 4.6 million) #5 “Scott Pilgrim vs. the World” ($3.5 million) The action-packed hiney-kicking flick “The Expendables” continues to stomp box-office competition. The Sylvester Stallone-helmed vehicle, which was written and directed by Sly, was the #1 movie on Saturday with $11.8 million. The pulpy throwback to the firepower-packed ’80s films that Sly favored back in the day, was also the top draw at theaters on Friday as well. Featuring a cornucopia of muscled-up stars like Terry Crews and Mickey Rourke, the film is on track to own the entire weekend with an estimated $35 million in ticket sales. The big-screen version of Elizabeth Gilbert’s smash memoir, “Eat Pray Love, ” had a strong showing as well, pulling in $8.1 million. Droves of moviegoers checked out Academy Award-winning screen queen Julia Roberts munch and muse her way to enlightenment on Saturday and pushed the film to the #2 spot. “Love,” which also stars Javier Bardem and James Franco, held the second-place spot for the second night in a row after taking in $8.5 million on Friday. The film is expected to make $23.7 million over the weekend. “Scott Pilgrim vs. the World” pulled in a modest $3.5 million on Saturday. The movie, which features Michael Cera as a determined beau ready to battle his new gal pal’s ex-boyfriends, continued to slog through the weekend as the third-place debut. Although the CGI-laden flick makes “Scott” a rom-com for the digital generation, the film wasn’t able to overtake the top two debuts, which tout well-worn screen names such as Roberts and Stallone. “Scott” is expected to pull through the weekend with $10.5 million. Check out everything we’ve got on “The Expendables,” “Eat Pray Love” and “The Other Guys.” For breaking news, celebrity columns, humor and more — updated around the clock — visit MTVMoviesBlog.com. Related Videos ‘The Other Guys’ Clips

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‘Expendables’ Takes Top Box Office Spot

‘The Expendables’ Wins Friday Box Office

‘Eat Pray Love’ takes the #2 slot. By ‘Eat Pray Love’ takes the #2 slot. Jason Statham, Sylvester Stallone and Randy Couture in “The Expendables” Photo: Lionsgate The Box-Office Top Five #1 “The Expendables” ($13.3 million) #2 “Eat Pray Love” ($8.5 million) #3 “The Other Guys” ($5.6 million) #4 “Scott Pilgrim vs. the World” ($4.6 million) #5 “Inception” ($3.4 million) It appears it’s not summer of love for Julia Roberts’ much-anticipated, Ryan Murphy-helmed, soul-searching flick “Eat Pray Love.” The film version of the best-selling Elizabeth Gilbert memoir opened on Friday (August 13) in second place, behind the action star-studded movie, “The Expendables.” The hard-charging “Expendables,” which features a slew of beefy stars like Sylvester Stallone, Terry Crews and Mickey Rourke, debuted with 13.3 million, easily besting “Love” which raked in $8.5 million. The cop comedy “The Other Guys,” armed with an all-star cast that includes Will Ferrell, Mark Wahlberg, Samuel L. Jackson and Dwayne “The Rock” Johnson, dropped off to third place with $9 million after bowing at the top spot last week. “Scott Pilgrim v. The World,” which follows funnyman Michael Cera as he clashes with his girlfriend’s army of ex-lovers in several video game-themed scuffles, took fourth place with $5.7 million. The Christopher Nolan juggernaut “Inception” is still captivating moviegoers, taking in $3.4 million to land in fifth place. Friday’s haul tips the film’s total domestic gross over the $240 million mark. “Step Up 3D,” which features dancers such as Alyson Stoner and Stephan Boss in the third installment in the footwork franchise, failed to crack the top 5 in its second week in theaters. The dance movie took in $2.3 million last night with “Despicable Me” not far behind with $2.2 million. Both movies were closely followed by the Steve Carell-Paul Rudd vehicle “Dinner for Schmucks” which brought in $2 million. The action thriller “Salt,” featuring a raven-haired Angelina Jolie as a spy on the run, picked up $1.8 million.” Check out everything we’ve got on “The Expendables,” “Eat Pray Love” and “The Other Guys.” For breaking news, celebrity columns, humor and more — updated around the clock — visit MTVMoviesBlog.com. Related Videos ‘The Other Guys’ Clips MTV Rough Cut: ‘The Other Guys’

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‘The Expendables’ Wins Friday Box Office

Friday Box Office: The Expendables Explode

Sorry ladies: this weekend at the box office is all about the men. The Expendables — Sylvester Stallone’s paean to the power of protein shakes — crashed to the top of the charts on Friday night, besting newcomers Eat, Pray, Love and Scott Pilgrim vs. The World with ease. Of the latter film: Yikes. Universal will have to find a cheat code to keep Edgar Wright’s whizbang graphic novel adaptation out of fifth place. Click ahead for the top-five.

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Friday Box Office: The Expendables Explode

‘The Expendables’: The Reviews Are In!

Critics have mixed reactions to Sylvester Stallone’s homage to ’80s action movies. By Eric Ditzian Sylvester Stallone in “The Expendables” Photo: Lionsgate Three high-profile flicks debut this weekend, and they couldn’t be more different from one another — few people would confuse the globe-trotting vision quest of “Eat Pray Love” with the comic-influenced landscape of “Scott Pilgrim vs. the World” or the shoot-first-ask-questions-never action of “The Expendables.” Nor should anyone be confused about which of these films will end up winning the weekend box office. “The Expendables,” Sylvester Stallone’s fireball-enveloped ode to ’80s action flicks, is poised to blast away the competition despite decidedly mixed reviews. Some critics have lamented the film’s soggy storyline and over-the-top dialogue, while others have celebrated the full-tilt action sequences and the spectacle that results from Stallone, Bruce Willis and Arnold Schwarzenegger sharing the screen. A sampling of reactions is below. The Story “In the rousingly explosive ’80s-pulp climax of ‘The Expendables,’ Sylvester Stallone’s old-tin-soldiers-of-action mercenary thriller, the director-star and his right-hand lug, Jason Statham, lead a band of commandos in an assault on the island fortress of a corrupt general. The funny thing is, they don’t really have a plan. The ‘plan’ is this: They show up and attack the general’s men with fists, knives, and very big guns. The way that Stallone directs, though, every machete thrust and relentless round of bullet spray is staged with a certain undeniable … conviction.” — Owen Gleiberman, Entertainment Weekly The Performances “What makes ‘The Expendables’ bearable and even enjoyable is that Stallone and most of the cast maintain exactly the right attitude toward this nonsense. There’s a certain lumbering grace to the movie that comes with age and experience and the urge to not take oneself too seriously. There’s also an awareness of when he-man posturing crosses the line into genuine moral ugliness on the part of the villains.” — Ty Burr, Boston Globe The Action “Stallone has an eye for spectacle and stages some truly insane set pieces — a dock explosion and Statham shooting bullets from the top of a seaplane comes about 30 minutes in, and it’s fantastic — but not only does none of it fit into a coherent story, but you’ve got no reason beyond nostalgia to care about this group of self-satisfied roughnecks and their desire to track down a criminal, even one as sleazy as Eric Roberts (who is probably the film’s acting MVP, though that doesn’t say much).” — Katey Rich, CinemaBlend The Effects “Featuring pyrotechnic displays over-the-top enough to alter the planet’s orbit, the aesthetic here is very much in keeping with the ’80s action pics that established Stallone’s career, save for the use of digital blood in lieu of old-school squibs. When the Expendables shoot anonymous evil henchmen, they don’t just die, they erupt, sending a shower of virtual viscera across the screen — a distractingly artificial way of rendering violence presumably intended to appear more realistic (for those who’ve wondered what a knife to the throat or a mini-cannon to the head might look like).” — Peter Debruge, Variety The Final Word “The movie is a good-humored affair, and it delivers exactly what the action audience wants (or once wanted, anyway): maximum damage. In the production notes, the star emphasizes his avoidance of CGI in rendering the fiery mayhem, and he claims the actors did their own stunts (although in one furious beat-down scene in which he takes part, you have to wonder). This dedication to a faded action-flick ideal is rather touching, and you wonder how long Stallone, now 64, can keep carrying the old-school flag. When he pops up unexpectedly in the midst of one of the film’s many conflagrations, the general’s daughter turns to him and says, ‘How are you here?’ Says Sly: ‘I just am.’ Welcome back, champ.” — Kurt Loder, MTV News

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‘The Expendables’: The Reviews Are In!

Is Scott Pilgrim vs. the World the Same Movie as Twilight?

Sure, both Scott Pilgrim vs. the World and The Twilight Saga are page-to-screen adaptations with ardent fanbases, but the boys in Scott Pilgrim’s corner wouldn’t be caught dead seeing a Twilight movie of their own volition. The irony? Underneath Scott Pilgrim’s geeky exterior and Twilight’s swoony romance novel trappings, they may actually be the same movie.

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Is Scott Pilgrim vs. the World the Same Movie as Twilight?