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The comedy icon made pie-in-the-face gag a pop-culture phenomenon. By Gil Kaufman Soupy Sales in 2001 Photo: Scott Gries/ Getty Images It was a simple gag, but one that made Soupy Sales a household name: a pie in the face, or 20,000 pies, to be exact. That slapstick comedic trick, along with a warehouse of goofy faces and wacky characters helped elevate Sales (born Milton Supman) to one of the country’s most beloved comedians in the late 1950s.

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Comedian Soupy Sales Dead At 83