Tag Archives: Marketing

Scream 4 To Mock Horror Sequels By Being One

Because a new Nightmare on Elm Street isn’t enough to satiate your nostalgic horror needs, here comes Scream 4 . And, if you’re lucky, Scream 5 and Scream 6 . But lest you think this series reboot is just some desperate money grab for Bob Weinstein in the same way the Star Wars prequels were for George Lucas, Scream 4 plans to reinvent the genre… by slavishly sticking to the genre. Just don’t tell director Wes Craven.

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Scream 4 To Mock Horror Sequels By Being One

Chelsea Handler Confirms Sex Tape, Calls It an ‘Audition Joke’

Yesterday afternoon, around the time Chelsea Handler was helping Jay Leno celebrate his 60th birthday on the Tonight Show stage in Burbank, a nasty rumor circulated the blogosphere about a bizarre XXX tape starring the Chelsea Lately host. And while the mythical tape went unmentioned during Leno’s birthday celebration, the E! comedienne did address the tape on her show last night.

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Chelsea Handler Confirms Sex Tape, Calls It an ‘Audition Joke’

Mickey Rourke Clueless About Iron Man 2

What is it with the Iron Man villains? After Jeff Bridges famously said that there was “no script” for the first Iron Man — and actually compared it to a student film — here’s Mickey Rourke claiming he didn’t even bother reading whatever script there was for the sequel. Says Rourke: “I’ve only read my part. I had no idea what was going on in the movie, really.” Dear Paramount: Get that in the marketing materials, stat! [ MTV /Splash Page ]

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Mickey Rourke Clueless About Iron Man 2

Is This the New Greatest Movie Publicity Still Ever?

Could Peter Dinklage’s reign have really lasted only a week? And more importantly: Did Jennifer Lopez’s people actually sign off on this as marketing material for The Back-Up Plan ? It’s a brave new world, folks. [ IMDB ]

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Is This the New Greatest Movie Publicity Still Ever?

Sony’s Promises Less Arrogance

According to Sony’s SCEA VP of Marketing, Peter Dille, the company is not going to be arrogant anymore… or, more accurately, it’s marketing and advertising for the PlayStation 3 will shy away from arrogance. Like remember those weird PS3 ads with the baby in the white room? We’re probably not going to be seeing more like that.

Sony’s Peter Dille Promises Less Arrogance

According to Sony’s SCEA VP of Marketing, Peter Dille, the company is not going to be arrogant anymore… or, more accurately, it’s marketing and advertising for the PlayStation 3 will shy away from arrogance. Like remember those weird PS3 ads with the baby in the white room? We’re probably not going to be seeing more like that.

Gears Of War Movie Grinding To A Halt?

It looks like there’s big trouble for the Gears of War movie. According to an L.A. Times blog, the film has had its budget slashed, its director (Len Wiseman) is reportedly turning his attention to another project and may not be involved at all when/if the film hits the production stage, and the film’s producers are looking for new writers to handle a stripped down version of the story. The movie’s official release date of 2010 is looking increasingly unlikely. Originally, the movie was planned as a sprawling, $100 Million epic, but the new Gears (if it happens) will be a more modest flick. As the L.A. Times points out: Video game adaptations have a unique way of coming about. At the beginning stages, the projects tend to have a huge amount of “Heat.” It’s an easier sell in Hollywood to be able to show development people an established property with a built-in fan base than to take something totally untried and try to raise $100 million bucks on it. But the problem comes in when Hollywood actually tries to make the picture. Video games are, almost always, based loosely on movies and movie genres (How many reviews have you read that called a game “cinematic?) so making a game movie is essentially like making a movie version of something already based on a movie, which may be too derivative even for the modern film industry. Some kinds of stories lend themselves to games and not movies (and vice-versa) so putting together a good movie based on game presents perhaps insurmountable difficulties. It’s also hard to make a movie based on a video game because we like to play video games. You can’t play a movie and no one has found a way yet to make a movie feel like a video game — it might be impossible. As history has shown us again and again, movies based on games suck, but Gears could be the exception. Personally, I

Jesse James and the Genius Career Move of the Day

Last time I checked – most of Hollywood are Jews and Jews really don’t ever find Nazi jokes funny. Even the disconnected self-hating Jews have issues dressing up and dancing around the room like they were Hitler or even laughing at the guy they gave a TV show doing the shit under any context even if it’s a party game, except maybe if it was a movie where Hilter is just being represented for historical reasonso….So I can assume this is career suicide in terms of his TV career…. Last time I checked – most divorce Lawyers are Jews and Jews don’t really like representing Nazis, but I guess since Lawyers are a different breed of human who understand a high profile case that will lead to more business whether the client is a Nazi, a murderer, a child rapist or not…. See, I am not affected by this shit, but even I know it’s a stupid fucking joke. Sure, he wasn’t affected by WWII and it’s a funny taboo thing to joke about when you have no skill at making jokes, especially amongst your hardcore tattooed up punk rock friends…the same friends who were skinheads in the 80s and who haven’t dropped the “Fuck the World” attitude….. He’s not Jewish, so he doesn’t really give a fuck about offending his grandmother who is a survivor and I am sure it wasn’t even his intention…he was probably just mocking Hitler cuz someone had the hat lying around not thinking a picture would ever be taken or released. Just a stupid decision…. I’m just waiting for the Sandra Bullock Nazi photos to surface cuz you know when these two first met she was trying to suck up to him and fit in with him any way she could….I would love for it to hit so people realize what their American Sweetheart really is…a Nazi fucking cunt….cuz I am tired of everyone falling into her marketing trap…there is no way she’s this nice, all american girl you see in the movies…we don’t know her…we see what they want us to see… Either way, dude is an idiot who doesn’t know how to cover his ass. He made himself look bad last week and now he’s made himself look real bad…and this is career suicide at its best….

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Jesse James and the Genius Career Move of the Day

Gatorade to Tiger Woods: See Ya Later, Alligator

Filed under: Tiger Woods Tiger Woods has been dropped by Gatorade.A rep for the sports drink told CNBC, “I can confirm that we no longer see a role for Tiger in our marketing efforts and have ended our relationship.”The rep added, “However, our partnership with the Tiger … Permalink

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Gatorade to Tiger Woods: See Ya Later, Alligator

Bristol Palin: The Height of Hypocrisy

Earlier, we reported about teen mom Bristol Palin’s upcoming cameo on ABC Famliy’s The Secret Life of the American Teenager. Give it up for family values! Isn’t this hypocritical and counterproductive? Isn’t having Bristol Palin on the show basically glorifying teen pregnancy? The network said in a press release: ” Bristol Palin is the most famous teenage mother in America. We’re thrilled to have her join us, and I think she will bring additional attention to the issues facing teen parents that we’ve been exploring for a couple of seasons now.” “I am thrilled to be on this show and to be a part of a program that educates teens and young adults about the consequences of teen pregnancy,” said Palin. What a crock . Bristol Palin has chosen life. And apparently fame. By putting a teen mom in any popular entertainment medium, ABC Family is (indirectly if not overtly) celebrating the fact that she’s a teen who got pregnant. Bristol Palin is known for exactly two things : Being the daughter of Sarah Palin Getting knocked up by Levi Johnston Now her famous mom wants to utilize that fact to make Bristol a celebrity while espousing family values at the same time. It’s as disgusting as it is laughable. Not to mention the ridiculousness of Sarah’s claims last week about her family being off limits. Guess that only applies if Family Guy takes shots at them , eh? This isn’t Bristol’s first dubious attempt to have it both ways. Last year, she was named Candie’s ” Teen Pregnancy Ambassador .” What does that even mean? Especially from a clothing line whose ads feature Britney Spears in booty shorts? 2008: The seeds of celebrity (and Tripp Johnston) are sown. Apparently it matters not, because it’s all about making money off THE MOST FAMOUS TEEN MOM EVER! Really, ABC Family? This is your marketing hook? Altruism, this is not. If education and prevention are really your goals, start doing public service announcements or donating time and money to charity. If the Palins wants to shamelessly promote the Palins and teen pregnancy, great. But let’s call it what it is – self-serving PR under the guise of “education.” We want to hear what you think: What is Bristol Palin’s appearance on The Secret Life of the American Teenager going to accomplish?

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Bristol Palin: The Height of Hypocrisy