$2 billion snow storm: Super Saturday takes a super hit to sales

Stores in the snow-battered East Coast may have been sparse this weekend, but shoppers kept spending online. Retailers spurred sales with new discounts and shipping offers to make sure gifts arrive by Christmas. The storm that battered the East Coast, from the Carolinas to New York, may have put at least a $2 billion dent in “Super Saturday,” which usually accounts for $15 billion worth of sales nationwide, according to weather research firm Planalytics

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$2 billion snow storm: Super Saturday takes a super hit to sales

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