Can Transparency on Calories Be a Model for Change?

A new beverage labeling initiative that is starting this fall provides an interesting example of how businesses can change without government mandates or laws . Launched by the American Beverage Association (ABA), Clear on Calories provides a standard disclosure system for the calorie content on the front label of any single-serve beverage item. Participation is not federally enforced but all the big beverage companies, including Coke, Pepsi, Dr Pepper-Snapple Group, and Ne… Read the full story on TreeHugger

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Can Transparency on Calories Be a Model for Change?

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