In an era when money is harder than ever to come by, Hollywood privately knows exactly what will save it. No, not 3-D . Not flop insurance either. I’m talking about product placement, that unabating scourge turning your favorite movies and TV shows into the equivalents of extended commercial breaks. Few films embrace this reality as warmly as The Joneses , whose poster revealed an ugly truth made only uglier by new technology allowing you to literally buy the items onscreen while you watch. Welcome to hell!
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New Product-Placement Technology Makes Joneses Even Harder to Watch
