From Sideways to Little Miss Sunshine to Slumdog Millionaire and Black Swan , Fox Searchlight has long proven more than adept at marketing its awards-season wares. Thus the distributor seemed a logical choice to acquire Shame , the acclaimed sex-addict drama that was near-instantly presumed to be destined for an accursed NC-17 rating. But now Searchlight, continuing its “What, us worry?” campaign on behalf of the Steve McQueen-directed, Michael Fassbender-starring gem, may have hit its stride.
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You Know What’s Awesome? This New Trailer For Shame
