J. Cole Unveils Slick ‘The Fall Off’ LP Announcement At Day N Vegas Festival

Source: Daniel DeSlover / Splash News J. Cole has mastered the art of the album rollout, as evidenced by the clever way the Dreamville compilation project was put together. During a set in Las Vegas, the North Carolina star used a savvy video to announce the follow-up to his acclaimed KOD album. The Dreamville honcho was one of the closing headliners for the three-day Day N Vegas festival this past weekend and delivered another one of his crowd-pleasing sets. During one portion of his show, J. Cole rolled out a promotional video styled similarly to a presidential campaign spot. If the speculation surrounding the clip is true, this would serve as the first official announcement of an upcoming LP titled The Fall Off . Check out the visuals of the announcement in the tweet below from @_Watermells. An important message from @Dreamville The Fall Off 2020 @JColeNC pic.twitter.com/Zwl308gsb8 —

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