Tag Archives: soon-as-king

Jay Z is already a music mogul, a wildly successful rapper and producer. If he can lure free agent NBA star LeBron James to the New Jersey Nets, though, the team’s new minority owner will become a god among sports executives as well. James becomes fair game July 1, but Jay is already putting on a full court press , with an assist to his close friend Steve Stoute, one of LeBron’s marketing gurus. Stoute, whose firm, Translations, has hooked LeBron up to a number of big corporate sponsors, welcomed James to his birthday party, which Jay Z also attended. Z-ROUTE : Can Jay bring LeBron to the Nets? There, LeBron got the full Jay-Z experience: he arrived with his wife Beyonc