Twilight and Photoshop, Forever: A Brief History of Weird Posters

The marketing blitz accompanying this week’s Breaking Dawn release has prompted a bit of nostalgia about The Twilight Saga around Movieline HQ — particularly its eminently intriguing movie posters. Gone is the quaint patina of the original 2008 film, with sultry, semi-known Robert Pattinson locking his poo-colored gaze and clay-like visage on virginal, vaguely known Kristen Stewart, both doctored with minimalist Photoshop fervor. But gone, too (for now, anyway), are the hilariously earnest, carefully manipulated one-sheets from New Moon and Eclipse — the hand-mangling, the cock-blocking, the stank-eyed cast of thousands. In fact, the new posters look like photographs of actual people ! Very attractive and heavily airbrushed people in romance-novel clutches, but people nonetheless. Join Movieline’s Dept. of Marketing Forensics in looking back on how we got here.

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Twilight and Photoshop, Forever: A Brief History of Weird Posters

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