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For The First Time Since 1866, There Won’t Be Any Sweetheart Conversation Hearts This Valentine’s Day

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Source: RobinOlimb / Getty Valentine’s Day can be an amazing day for some, and for others, it’s the most annoying day of the year. But whether or not you enjoy the holiday, chances are you associate those little candy hearts with February 14th–but this year, thing’s are going to be a little bit different. For the first time since 1866, the world will be celebrating Valentine’s Day without SweetHeart’s Conversation Hearts. The New England Confectionary Company (which you might more commonly know as ‘Necco’) is no longer producing the classic Valentine’s Day candy, which means all of us are going to have to find another way to tell our crush how we feel about them. SweetHearts first began making these ever-popular conversation hearts all the way back in 1866. The operation was then taken over by Necco in 1901, and since then, they’ve become the most popular Valentine’s Day candy in approximately 21 states. Last year, CandyStore.com reported that they were the most popular Valentine’s Day candy in America. With all those statistics going in SweetHearts’ favor–why are they not being sold in 2019? Until 2018, Necco was the oldest continually operating candy company—but in July, the company abruptly closed and announced they needed to sell. Someone either needed to buy all of Necco or purchase the brands individually and in September, Necco was purchased by Round Hill Investments, who then sold the SweetHearts brand to Spangler Candy Company. One thing most people probably don’s know about the popular Valentine’s Day candy is how long they take to produce. Because of the insane timespan it takes to create the supply of conversation hearts, Spangler Candy Company didn’t have enough time to make the hearts for 2019. It took Necco 11 months to produce 8 billion conversation hearts—all of which would be sold in the 6 weeks leading up to the holiday. Since Necco’s factories were closed down in July and Spangler didn’t take over until a few months later in September, they weren’t able to keep up with the insane demand for 2019. But there’s some good news for all the Conversation Heart lovers out there: Spangler’s CEO has already announced the hearts will be back on shelves next year in 2020. CandyStore.com  is now reporting that sales of the hearts are down 80 percent from last year, and while you may be able to find a few leftover boxes from 2018, new hearts won’t be hitting shelves at all. If you do find boxes on store shelves—or somewhere online like  on Amazon —just keep in mind that these treats have likely been sitting in a warehouse since last year. But all the lovers out there won’t be left completely empty handed for 2019. Sour Patch Kids made their own conversation hearts this year, which could be a great alternative to the classic we’re doing without.

For The First Time Since 1866, There Won’t Be Any Sweetheart Conversation Hearts This Valentine’s Day

The Fame Game: Lauren Conrad to Release New Novel

Most people would be shocked to learn that Lauren Conrad of Laguna Beach and The Hills fame is a New York Times best-selling author, several times over. Lauren Conrad is one of those people. “We were doing the inside cover of the beauty book I’m working on, and under ‘also by’ it listed all my other books. I was like, ‘When did this happen?’” Three years after she made her writing debut with the L.A. Candy series, she’s back on shelves with the first book in a new trilogy, The Fame Game . In stores tomorrow, it follows Heidi Montag -like character Madison Parker, another Audrina Patridge-like character, and two other Hollywood hopefuls. As they star in a new spin-off series and adjust to life as reality TV stars, obvi. There’s a soap opera’s-worth of drama, a fake-it-for-the-cameras relationship, and a whole lot of mascara-tears. How much of it did she pull from real life? Quite a bit. The entertainment value in Conrad’s page-turners is about separating the moments based on LC’s behind-the-scene anecdotes from fiction. “The most fun for me is being able to tell all the little tricks that people do in the media,” Conrad told EW. “Mostly, the shameless ones in terms of calling their own photographers, leaking their own stories, the little things.” “The thing people don’t really know but everyone in the industry knows.” The characters in this novel are pretty shameless so it’s no wonder even the 26-year-old’s own editor struggled with playing the fact or fiction game. “My editor would always go, ‘I don’t know if this seem realistic. Is this something that could actually happen?’ I’dsay, ‘it did happen. That’s a real story.’” Conrad’s tale doesn’t require any deep thinking, but it also doesn’t really aspire to. You’re just going along with Madison and the other girls for the ride. “One of my biggest goals, especially with writing YA novels, is just to have people enjoy reading,” she said. “I remember being in high school and it was so forced because everything I read through most of school was assigned reading. “I love the idea of giving girls a book that they can read and enjoy reading.” [Photo: WENN.com]

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The Fame Game: Lauren Conrad to Release New Novel