Move over, Kylie Jenner . You are no longer the only member of your family with her very own lip-related product. Caitlyn Jenner has reined with MAC cosmetics to create a lipstick that celebrates her transition. It is titled “Finally Free” and the I Am Cait star is posing in the first print ad for the product above. As you can see here, the 65-year old transgender icon is donning a tight, gold dress while lying back and letting stylists make a few adjustments to her hair and her ensemble. But this is what you really need to know about the rosy lipstick: ALL proceeds will benefit the MAC AIDS Fund Transgender Initiative. “MAC was the first to come to me [after my transition], and a company, I realized, would really make a big commitment,” Jenner said in an interview with MAC Culture. “I knew the VIVA GLAM campaigns; I saw that the proceeds were going, in those cases, mainly to AIDS and HIV causes, and I was wondering if they were interested in doing something specifically geared toward trans issues, because we need funding.” The lipstick retails for $17 per package. “MAC is a global company,” Caitlyn adds. “It’s in places around the world where not just trans issues but women’s issues are a major subject that you have to talk about.” View Slideshow: Caitlyn Jenner Photos: So Long, Bruce! What a Year! The MAC Finally Free lipstick, whose shade and name Jenner helped select, will be available exclusively online starting April 7. ‘My ultimate fantasy – I never thought in a million years that it would ever happen – was to get involved with a makeup company,” Caitlyn says. “When you’re going through all of this, that’s just, like, never going to happen, but wouldn’t it be something to be involved in a project like that? Boy, watch out what you wish for, because it came true.”
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Caitlyn Jenner Releases Own Brand of Lipstick… For a Good Cause!