Tag Archives: former-america

Yeezy Taught Them: Sneaker Fanatics Across The Country Are Lined Up Ready To Pay Racks On Racks For Kanye West’s Air Yeezy 2 Shoes! [Photos]

Is it REALLY that serious people?!?! Nike’s Air Yeezy 2 Sneaker Causing Frenzy Of Campers And Sneakerheads Outside Burn Rubber, a sneaker boutique that plans to sell Kanye West’s highly anticipated Nike Air Yeezy II Saturday morning at a 400% markup, a secondary economy flourishes amid the colorful camping chairs lined up on the sidewalk. The two dozen people — mostly young men — sell their spots in line or pay others to hold their place. Some have been there since last Friday, waiting for the chance to pay $1,000 for $245 kicks. Dariante Dubose, 21, a student who lives on Detroit’s west side, arrived Tuesday and is fourth in line because he bought someone’s spot for $400 to ensure he’ll be able to buy his size, 9. “My mom stays in my spot when I go home to shower for an hour,” said the expert sneaker-waiter, who came equipped with his computer, iPhone and headphones, along with a zebra-print Snuggie, gummy bears and the book “A Feast for Crows.” “I decrease my water intake. I’ve been here three times before, so I know what to do.” If people don’t have proxies to stand in for them during a needed break, the group will often simply make note of the departure and hold the spot. For example, a man was allowed to leave to administer anti-seizure medication to his nephew. But others, like Keenan Hastings, who ironically works at Footlocker, wasn’t taking any chances; the 21-year-old Auburn Hills resident took the week off work to wait in line — and is No. 3 in the queue. This kind of crazy dedication has actually brought people of all kinds together in unity, a “million sneakerhead march”, so to speak. Sneakerheads camping out before a new shoe “drops” isn’t a new phenomenon. What makes this run of kicks new, though, is that it’s a limited release and that the name on it doesn’t belong to an athlete a la Jordans and LeBrons. The Burn Rubber sneaker strangers have bonded. The store — which has never sold a $1,000 pair before, a price dictated by the marketplace, according to manager Jay John Henry — allowed the people in line to hang out in the air-conditioned store and charge their electronics. (Plan B involved running an extension cord off a city lamppost.) Bathroom breaks are taken at the nearby Coney Island or the restroom in the parking structure. Gemmayze Lebanese Kitchen dropped off free chicken, steak and falafel sandwiches. So after you’ve gone hungry, thirsty, and waited in line for a week, what do you do with your new pair of exclusive sneakers? “I’m going to wear them and destroy them,” he said (store manager Jay Henry), personally motivated by his love for sneakers and a collection of 200+ pairs. “Some people like designer shoes, how limited it is. Some people are Kanye West fans. They want everything he puts his hand on.” Bianca Deramo, a 20-year-old model from Detroit’s east side, was one of two women in the gaggle. Because of some disagreements about the line, she could only estimate that she’s 15th in line. “I’m not going to be like other people and never wear them,” she said. “I’ll wear them, but keep them clean, in case I want to sell them. I’m not a big Kanye fan, but I like expensive shoes.” There you have it ladies and gentlemen, the world has gone Yeezy crazy. How much are willing to pay for a pair of shoes that you REALLY want? Source Hit the flip to see what some of the long lines around the country look like in anticipation for this sought-after sneaker. Images via Nike/Instagram

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Yeezy Taught Them: Sneaker Fanatics Across The Country Are Lined Up Ready To Pay Racks On Racks For Kanye West’s Air Yeezy 2 Shoes! [Photos]

American Apparel GLAAD To Come Out With New Line Of Pride Tees! And Top Trans Model Isis King Is Rockin’ Them Thangs

Werk it Isis, werk it. American Apparel is using a familiar face for their latest line of tees, a collaboration with GLAAD for Pride month. America’s Next Top Model Transgender Contestant Face Of American Apparel/GLAAD Pride Tees GLAAD posted about the new line on their blog : Clothing giant American Apparel has teamed up with GLAAD on a new line of equality tees, just in time for LGBT Pride Month. And in a company first, AA is featuring an openly transgender model in its ad campaign! GLAAD worked alongside American Apparel in casting for the new ads, which will run online and in print. Former America’s Next Top Model contestant and openly transgender model Isis King is among those donning the Pride shirts in ads that will appear online and in print across the nation. Joining her in the ad campaign are four current and former GLAAD staff members, among others. Fifteen percent of all proceeds from the shirts benefits GLAAD’s work to share stories that build support for equality. American Apparel employees will also join GLAAD staff in LGBT Pride marches across the country, including in Los Angeles, New York, and San Francisco. Participants will each receive an AA tee, courtesy of American Apparel. “We’re super proud to support LGBT Pride again this year and partner with GLAAD in these events. It’s time for everyone, regardless of sexual orientation or gender identity, to accept each other and thrive in harmony. We hope everyone comes out and joins us,” said Marsha Brady, a creative director for American Apparel. “American Apparel is showing bold leadership by being among just a few companies to include transgender people in its national ads,” said GLAAD President Herndon Graddick. “Additionally, the company’s statement that ‘Gay is OK’ will reach millions and send an important message in support of equality.” Do you like the American Apparel tees? Check out Isis and the GLAAD staff models below:

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American Apparel GLAAD To Come Out With New Line Of Pride Tees! And Top Trans Model Isis King Is Rockin’ Them Thangs