Tag Archives: publicrelations

Someone’s Leaking Apple’s iPhone Bickering [Public Relations]

Posted on July 15, 2010 by Benny Hollywood| Leave a comment

Apple CEO Steve Jobs is famously ruthless about leaks of any sort. Which is why it’s so surprising Bloomberg got so much information about internal Apple bickering over the now infamous iPhone antenna. Apple’s wall of secrecy is eroding fast. More

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Steve Jobs Is Opening Up Apple One Email at a Time [Public Relations]

Posted on May 17, 2010 by Benny Hollywood| Leave a comment

If there’s one enduring lesson I took away from my late-night argument with Steve Jobs , it’s that Apple’s relationship with the public is undergoing a quiet revolution. Are we about to see a new, more open Apple? More

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Blackwater’s PR Guy Has a Few Words of Advice For BP [Public Relations]

Posted on May 14, 2010 by Benny Hollywood| Leave a comment

Nobody knows exactly how big this oil spill is, but one thing is certain: BP’s public relations effort has been disastrous. Even the PR guy for Xe Services , the mercenary company formerly known as Blackwater, thinks BP has bungled it. More

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