Tag Archives: jeffrey katzenberg

Bad Girl Gone Good: Rihanna To Get Family Friendly Makeover For DreamWorks Animated Franchise?

Rihanna may want to clean up her image to get more mainstream gwap. Rihanna To Transform Bad Girl Image If she does make the transition it won’t last long. She can’t go a day without piff-puffin’ and taking controversial pics. According to Radar Online Singing about S&M and posting raunchy photos of herself on Instagram may be a thing of the past for pop star Rihanna. RadarOnline.com has exclusively learned that the “Good Girl Gone Bad” singer is reportedly poised to get a family-friendly makeover. According to a top source, DreamWorks Animation CEO Jeffrey Katzenberg is dying to build an animated franchise around the 25-year-old in a bid to “globalize and sanitize her image for the widest possible audience.” “Jeffrey has been tracking Robyn for a couple of years. He is a huge fan and believes the sky’s the limit if she can clean up her act to appeal to a wider audience,” the insider said. “He sees a huge amount of money to be made there and wants to capitalize before somebody else does. He’s making pop-friendly movies and wants her to be in them. “It’s time for Rihanna to go from R-rated to PG-rated. This is Jeffrey’s firm opinion and he’s doing all he can to make it happen.” The insider says the DreamWorks executive sees the same potential for family appeal with Rihanna that he saw in Chris Rock, who – despite his profanity-laden stand-up routines – is a key player in the Madagascar franchise. Earlier this month, Rihanna caused outrage when she released her racy new video for her song “Pour It Up.” RiRi was filmed working a stripper pole and twerking in revealing outfits that left nothing to the imagination By the looks of that Pour It Up” video , she has a lot of cleaning up to do. WENN

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Bad Girl Gone Good: Rihanna To Get Family Friendly Makeover For DreamWorks Animated Franchise?

Michael Bay is Selling Transformers 3-D, But Are You Buying?

“We’re putting all of our resources into this,” Paramount chairman Brad Grey told the New York Times about the 3-D presentation of Transformers: Dark of the Moon . “It’s the most spectacular visual experience I have ever seen.” But is that promise enough to get you to shell out extra money to see the additional dimension when the Michael Bay-directed threequel arrives in theaters next week?

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Michael Bay is Selling Transformers 3-D, But Are You Buying?

Talkback: Is Jeffrey Katzenberg Right About 3-D?

Speaking with The Hollywood Reporter in the wake of Kung Fu Panda 2 ‘s disappointing box office performance , DreamWorks Animation head Jeffrey Katzenberg had some choice words for those other studios that have dropped the ball on 3-D theatrical releases. “We’re not the problem,” he said, pointing non-specifically to competing 3-D releases that have turned audiences off the 3-D viewing experience, ruining it for everyone. So, who is?

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Talkback: Is Jeffrey Katzenberg Right About 3-D?

Despite Kung Fu Panda 2, Female Animation Directors Are Few and Far Between

In this age of director-as-personality — witness Todd Phillips’ hilariously brash interview tactics as the most recent example of this phenomenon — it’s rare that a blockbuster hits theaters with someone anonymous behind the camera. Which is what makes the release of Kung Fu Panda 2 so extraordinaire. Despite being the sequel to one of the bigger animations hits of the last five years, precious little has been written about its director, Jennifer Yuh Nelson. Though that might have more to do with her gender than anything else.

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Despite Kung Fu Panda 2, Female Animation Directors Are Few and Far Between

Leaked Katzenberg Pep Talk Has Noah Baumbach Rewriting Madagascar 3

Nikki Finke this afternoon published an internal e-mail that Jeffrey Karzenberg sent around to his DreamWorks Animation staff — an upbeat, not-quite-spellchecked missive enlightening the gang to the boss’s dealings and developments around the studio. Buried among them: Noah Baumbach is 60 pages into a Madagascar 3 rewrite. And good news! It’s “exc!!!”

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Leaked Katzenberg Pep Talk Has Noah Baumbach Rewriting Madagascar 3