Tag Archives: there will be blood

The ad you see here is the new Lance Armstrong spot for Nike, which would be merely standard-issue, inspiromatic marketing schlock if it didn’t come so creepily close to suggesting that to criticize Lance now is to somehow enable cancer. Maybe this is an ungenerous reading. But it’s hard not to see the commercial as another expression of Armstrong’s galactic persecution complex, one that completes the process whereby the cyclist has wrapped himself so completely in his own worthy cause that anyone who questions the one is necessarily questioning the other

See the article here:
The Critic-Proofing Of Lance Armstrong